Equity Capital Markets
Connecting Growing Companies with Strategic
Expert Guidance in Raising Capital for Future Growth
The Right Equity Strategy Executed by ExpertsRaising capital through equity markets is one of the most strategic ways for businesses to receive funding for projects. Equity capital markets provide business owners with the funding they need to grow, acquire, and strengthen their market position.
Our Equity Capital Market Expertise
First Turn Capital assists and guides family offices, financial sponsors, private corporations, and public companies in engaging with equity markets strategically. Our team of professionals delivers personalized solutions based on each company's business goals and current market conditions.
What Is the Equity Capital Market?
Understanding the Equity Capital Market and How It Works
Equity capital markets (ECM) refer to the financial sector where companies raise capital by selling shares to investors. These markets let businesses access funding through the issuance of stocks, convertible securities, and other equity-linked instruments. In the ECM, investment banks, retail investors, venture capitalists, broker-dealers, angel investors, and securities organizations are prominent traders.
Initial public offerings (IPOs) involve the primary equity market, while existing shares are bought and sold between investors in the secondary equity market.
Companies tap into equity markets for these reasons:
- Funding expansion into new markets or launching new products
- Acquiring other businesses or consolidating market position
- Restructuring capital to improve the company's financial flexibility
- Providing liquidity for shareholders or management teams
- Reducing debt levels by strengthening equity reserves
Simply put, advisory services aim to resolve client challenges through personalized strategic moves based on relevant data and market analysis.
Equity Capital Market Solutions from First Turn Capital
Helping Companies Access Capital with Confidence
First Turn Capital provides comprehensive advisory services for businesses that need to raise capital through public or private equity markets. We guide companies through every stage of the financing process, making sure each transaction is structured for maximum value.
Initial Public Offerings (IPOs)
Going public is a significant financial move. An initial public offering (IPO) provides companies with access to a broad base of investors, increases brand credibility, and offers liquidity to shareholders.
First Turn Capital helps companies prepare for and execute IPOs by:
- Developing IPO readiness strategies to strengthen financial reporting
- Structuring stock offerings to align with investor demand and company valuation goals
- Connecting with institutional investors and underwriters to optimize market entry
- Managing regulatory filings and compliance to meet Securities and Exchange Commission (SEC) and exchange requirements
Secondary Offerings and Follow-On Equity Issuances
Companies that are already public may need to raise additional equity capital. A secondary offering is a way for businesses to sell more shares, which they may use to fund expansion, acquisitions, or debt reduction.
Our team assists companies in structuring secondary and follow-on offerings, including services such as:
- Analyzing market conditions to determine prevailing market prices, the right timing, and the most strategic pricing strategy
- Engaging with institutional investors to improve demand
- Managing regulatory requirements
Private Placements and Pre-IPO Financing
Some businesses prefer raising equity capital without going public. The private placement market is where companies can secure funding from select investors such as private equity firms, venture capitalists, financial institutions, and institutional funds.
First Turn Capital provides private companies with:
- Access to a strong network of institutional investors and family offices
- Private placement structuring to improve investment terms
- Pre-IPO financing strategies to prepare for a future public offering
Convertible Securities and Equity-Linked Financing
Convertible securities provide a hybrid financing option that blends debt and equity. These financial instruments offer investors downside protection and allow companies to raise capital on favorable terms.
Our team structures:
- Convertible bonds and notes that provide funding with the option to convert into equity
- Warrants and options-based financing
- Structured equity deals that balance capital needs with long-term shareholder value
Advantages of Raising Capital in Equity Markets
Build a Stronger Financial Foundation
No Repayment Obligation
Unlike debt financing, equity financing does not require businesses to repay principal or interest. When a company raises capital through stock issuance, it receives funding without the burden of ongoing loan payments. This frees up cash flow that can be used for expa
Greater Financial Flexibility
Since there are no debt obligations, companies that raise equity capital avoid the risks associated with leverage. Businesses can use funds as needed without worrying about debt maturities, interest rate fluctuations, or financial covenants that come with traditional capital solutions.
Access to Large-Scale Funding
Equity capital markets give companies access to institutional investors, private equity firms, and retail investors. Compared to bank capital solutions or private debt, they can receive significantly larger capital raises through ECM. This makes it an attractive option for companies planning major growth initiatives.
Enhanced Market Visibility
Companies that go public or raise capital through equity offerings often gain increased market recognition and investor confidence. A publicly traded company benefits from:
- Stronger brand reputation in the industry
- Better access to future financing through follow-on equity offerings
- Higher valuation potential based on demand and market performance
Liquidity for Existing Investors
Raising capital through public or private equity markets can provide liquidity options for existing shareholders, founders, or early investors. Shareholders who invested early in the company may have opportunities to sell their shares or gradually reduce their stake while still participating in future growth.
Stronger Balance Sheet and Debt Reduction
Businesses can strengthen their financial position by not relying on debt. Proceeds from an equity raise can be used to:
- Pay down existing capital solutions and lower interest expenses
- Fund strategic investments without increasing leverage
- Improve financial ratios, which may lead to better credit rating and borrowing terms
Is Equity Financing the Right Move for Your Business? Let's Talk
Connect with First Turn Capital Today
Our investment bankers and Equity Capital Markets team at First Turn Capital have decades of experience in structuring and executing successful transactions for businesses in various industries.
Discuss your equity capital options with us today.
Based on financial market analysis and trends, we guide companies in making strategic moves and negotiating the most beneficial deal terms.
For inquiries, reach out to our team:What do equity capital markets do?
Equity capital markets (ECM) help companies raise capital by issuing stocks and other equity-related securities to investors. This can be done through initial public offerings (IPOs), follow-on offerings, private placements, and convertible securities. Companies then use this funding for expansion, acquisitions, or debt reduction.
What is the difference between ECM and IB?
Equity capital markets are a specialized division within investment banking that works on equity financing transactions. Meanwhile, broader investment banking services include M&A advisory, debt capital markets, and strategic financial consulting.
Is ECM considered investment banking?
Yes, ECM is a part of investment banking. Specifically, it’s involved in investment banking that focuses exclusively on equity financing. Investment banking covers a wide range of services, including ECM, which handles stock offerings, IPOs, and related market activities.
What are the risks of raising capital through equity markets?
Raising capital through equity markets comes with risks such as ownership dilution, stock price volatility, and market timing risks. First Turn Capital helps companies deal with these risks by structuring equity transactions strategically, making sure that businesses are able to raise capital under the most favorable conditions.
Is Your Business Ready for a Sale or Strategic Exit?
Why This 60 Second Form Is Worth Your Time
It’s the first step in exploring a potential M&A transaction with First Turn Capital.
- Uncover What’s Driving Your Valuation
- Spot Operational Gaps That Could Kill a Deal
- See If You’re Caught in the Owner’s Trap
- Understand What Buyers Are Really Looking For
Once you complete the form, a member of our senior M&A team will review it and follow up with a confidential, no-pressure call. We’ll walk through your responses, discuss timing, and share what today’s buyers are paying for, along with what they’re avoiding. Whether you're planning for the future or already entertaining offers, this is a smart place to start.
Stay Ahead with Insights Built for Business Owners
Start the Conversation With First Turn Capital
Thinking about a sale? Exploring growth capital? Planning for something in between? It starts with this form.
Give us 60 seconds, and we’ll help you make your next move with confidence.
Join hundreds of owners and executives who receive our monthly updates. We share practical insights on deal activity, valuation trends, and the strategies successful companies use to plan for a sale or partnership. It’s clear, focused content from advisors who understand both sides of the table.